Wednesday, July 31, 2019

A Critique of Tess Onwueme’s Tell It to Women Essay

To Women, we travel back to a Nigerian village in postcolonial Africa. The story enlightens the audience about the dichotomy of traditionalism versus modernism and the ways in which different cultures interact. It ends by revealing the true meaning of culture; the real quality in a society that arises from a passion for what is excellent in arts, manners, and customs. Overall, the play discusses the role of women within this Nigerian village and largely examines the conflict of whether it is better to advance with the rest of the world, or to hold on to the traditions that truly make a society independent and beautiful. The play begins with Yemoja, the most important woman in the village, in a house with Daisy and Ruth, two feminist western-educated scholars. They are the primary antagonists in the play. At this early stage, we see that Daisy and Ruth are not fond of Yemoja. Daisy and Ruth are leaders of the â€Å"Better Life for Rural Women† campaign, which inspires women to believe that they are not only equal to men in many ways, but are even superior in others. The two of them select Yemoja as the mediator between the village and the western world that they are so desperate to force upon the women. The movement causes a great disturbance in the village between the men and women, and especially with Yemoja’s husband and father. Back in Daisy’s home, she has been getting into many disagreements with her family. Her husband Okei, disagrees with her passion about the feminist movement and they frequently fight about it. Her mother-in-law, Sherifat, still encourages Yemoja to participate in the village’s traditional tribal rituals. Sherifat expresses that it would a terrible fate if Yemoja attempts to assimilate to the modern culture and loses her roots. As the story goes on, Daisy becomes estranged from her daughter Bose, as Bose is beginning to understand more and more the culture of the village and becomes closer to Yemoja and Sherifat. Towards the end of the play, the villagers organize a march, for which Daisy gives Yemoja steps to teach to the rest of the women. It becomes clear to Yemoja at that point that western culture is not for them. Daisy and Ruth’s superior arrives to enlighten the women about her ideas of feminism. She is the one that will decide whether or not the movement has succeeded or not. When it is time for Yemoja to perform the dance, however, she and Sherifat perform one of the Idu rituals instead. Bose even joins in the dancing. Ruth falls and becomes extremely injured while Daisy is thrust into the middle of the action. The play ends here in a beautifully tragic scene as Ruth chokes to death while the rest of the villagers celebrate having revitalized their culture. Tess Onwueme’s play was delightfully written and captivating to any audience. The story was intriguing and definitely matched it’s title. Now I see that, Tell It To Women, is a statement on how the women of the village are always being told to do or be something. Whether it is by Daisy and Ruth or by their husbands, the women never really find their own voice until the very end. We see in the first movement, Sherifat telling the chorus of women that being a wife is â€Å"meaning that a wife deserves to be treated like a daughter and not something that you possess. † Yet, throughout much of the story, we see the women being treated like servants and as subhuman to Daisy and Ruth, the village men, and western civilization as a whole. However, I believe that even as a woman, the author was at times, very objective in her portrayal of feminism. She was able to write a play that showed both the positives and negatives of modernism, while advancing the ideals of traditionalism. She does all this without losing sight of what is most important to women of a small village like that. At one part she even has Ruth say â€Å"these rural women are very gullible, you know. All you need to do is make them feel they are important†¦ we need them anyway, maybe even more than they need us. † The author is commenting here on the passive-aggressive attempts of Daisy and Ruth but also shows that the village women do not actually need to be modernized. Perhaps here, the author is a little biased because she is making Daisy and Ruth out to be selfish and slightly cruel. To a western reader, the play was not very easy to read. The names of the villagers were at times tongue tying and I found myself changing opinions about a character because I in fact, thought they were another. Onwueme also does not really explain the native African dialect and proverbial expressions that are used, which was slightly confusing as well. Many play-writes include footnotes at the bottom of the page to explain vernacular that is not known to the reader and that would have been very helpful here. That being said, the true meaning of the play was present the entire time. The clash of cultures and the lingering pains of colonialism in Africa come through wonderfully in the author’s interpretation. In one eloquent line we see that colonialism left its mark of the villagers. Sherifat says to Daisy that â€Å"it’s easier for those who inflict the pain on others to forget. † Tell It To Women, while at times was hard to follow, beautifully captured the struggle of traditionalism versus modernism and is a true mark of feminism. Overall, I thought that the play was well written and captivating. Even as a man, when sometimes it is hard to understand the desires of women, let alone women of another culture, I was able to grasp the true value of this play. It enlightened me about African culture and the roles of men and women in society. I believe Onwueme did a tremendous job in exposing the struggles of postcolonial Africa in an artful representation.

Accounting in news

The article shall discuss about two news articles which has accounting effect in Australia and internationally. Both articles address the same issue of economic meltdown effect to accounting staff and how it shall affect the accounting duties across Australia and abroad.One of it highlights on how staffs have lost faith with their employers due to economic hardship which the companies are going through while the other address the employment treads of accountant in Australia.The articles address a number of accounting issues. They disclose accounting issues and company behavior (Lyons 2009). Due to the economic hardships which most of the companies have been going through has affected their books of account which in turn has affected their investment, and spending.Aequalis consulting which is an accounting and recruitment firm in Sydney said that most of the employees are disillusioned by the way companies are cutting down on cost by reducing their payment or sacking (Fisher 2009).Thi s is a contrast according to Lyons article, because most companies are fighting to improve on quality of their staffs by replacing them with highly qualified staff but this is made impossible due to their financial status.The articles relate to the course materials in supporting that appropriate number of staff with appropriate qualifications to do different accounting duties/roles.It’s very important to have accounting roles well defined such as stock taking, suppliers and deliveries, budgeting and auditing if there is few staff roles which are conflicting would be assigned to the same person which would promote fraud.The accountants will need to keep on updating the payroll and budgetary allocation to different vote heads of the companies to accommodate high turnover of staff and their payments and other company expenditures affected.I have learnt form the articles that it’s very important to improve on accounting staffs quality. Hiring people with right qualificatio ns improves on the company financial planning, appropriate book keeping and preparation of up to standard accounting reports.ReferencesLyons, P, 2009, The action in Aussie accounting, Available at http://news.efinancialcareers.com.au/Guest_ITEM/newsItemId-17094Fisher, D, 2009, A loss of faith, http://www.brw.com.au/viewer.aspx?EDP://20090402000030994502&fid=71&s=0&t=1&title=A+loss+of+faith

Tuesday, July 30, 2019

The effects of women in the workforce Essay

Women in the workforce earning wages or a salary are part of a modern reality, one that developed at the same time as the growth of paid employment for men; yet women have been challenged by inequality in the workforce. Until recently, legal and cultural practices, combined with longstanding religious and educational conventions, restricted women’s participation in the workforce. Dependency upon men, and consequently the poor economic status of women, have had the same impact. Women’s lack of access to higher education had effectively excluded them from the practice of well-paid and high status occupations. Entry of women into the higher professions like law and medicine was delayed in most countries due to women being denied entry to universities and qualification for degrees; for example, Cambridge University only fully validated degrees for women late in 1947, and even then only after much opposition and debate. Women were largely limited to low-paid and poor status occupations for most of the 19th and 20th centuries, or earned less pay than men for doing the same work. However, through the 20th century, public perceptions of paid work shifted as the workforce increasingly moved to office jobs that do not require heavy labor, and women increasingly acquired the higher education that led to better paying, longer-term careers rather than lower-skilled, shorter-term jobs. The increasing rates of women contributing in the work force has led to a more equal hours worked across the world.However, in western European countries the nature of women’s employment participation remains different from that of men. For example, few women are in continuous full-time employment after having a first child. Women are today a permanent part of the waged workforce and the union movement. But women’s work remains generally low paid and undervalued. Sexist attitudes and practices are rampant in and out of the workplace, and the majority of domestic labour, especially childcare, is still done by working class women. The shift away from stereotypes of the past is clear  enough that even social conservatives notice it. Speaking about paid parental leave, one said, â€Å"There are very few women not in some form of paid employment. The vast majority of modern women are going to be in the workforce for most of their lives, including their child-bearing years.† It was already the case 20 years ago that a majority of women with children were in the paid workforce. Today that figure is over 60 percent. Even what appear to be incentives for mothers to stay at home full-time. No-one is going to give it up and run home for the temptations of $40 a week. While some of the rights that women have won have come under pressure, things are not going back to where they were. Despite considerable changes, two things remain constant. One is the role of the family in raising the next generation of workers and maintaining the ability to work of the existing generation, of both sexes, at little cost to employers. The other constant is the employers’ need for women’s labour as a source of profit. It is this which means that childcare is not going to totally disappear. From the earliest demands for equal pay, campaigns by unions have always been necessary to get any recognition let alone redress for the undervaluing of women’s work by employers. The recent campaign by Australian Services Union members in the female-dominated social and community work sector forced Fair Work Australia to recognise that at least part of their low wages was due to gender. No other force in Australian society has the inclination or the power to do this. The key factor in this is the impact of women’s changing role in the workplace. Women are now a permanent and significant part of the workforce. The mass employment of women over the past half century has affected the relations between men and women and undermined the stereotypical model of the working class family. Over the past 50 years, millions of women previously dependent on men decided to take control of their economic fates and work towards their economic empowerment. An increasing number of women have joined the labor market. Through higher education, women improved their job market value, thus  increasing their prospects for better jobs. Therefore, they managed to shift their long-standing role model from stay-at-home mothers to qualified career women. An increasing number of educated female employees have been integrated into the labor market with higher participation rates than their less educated peers. This huge social change took place quite smoothly as a result of growing demand for women’s labor as well as growing supply. Over the past 25 years, the increased participation of women in the labor force has led to higher profitability for most businesses. This happened because women address a different target audience and know to market and sell a firm’s products and services quite differently than men. Therefore, by entering the labor market, they have addressed the needs of a diverse consumer population thus leading to an improved economy. The combined effect of economic development and higher education prospects for most women along with increased economic opportunities and greater economic integration has lead to considerable business growth in most sectors including manufacturing and services as well as to stronger market incentives for women to participate in the labor force. The industrialized world faces declining fertility rates as more and more women are entering the labor market. This is only natural as nowadays nearly 60 percent of families have both parents employed and therefore women work much more than they used in the 1960s. Although the transition and the acceptance of women in the labor market has happened quite smoothly, conflicts have increased between male and female employees, especially in the higher levels of management. It all started as constructive disagreements but it gradually evolved into office politics driven by project advancements. Women are more likely to select flexible working hours as they are the primary child caregivers and they bare the brunt of the household. Typically, this leaves them with lower wages than men and they are more likely to enter and exit the labor market at a lower cost. In short, the feminization of the workforce has both advantages and disadvantages. Women have entered the service sector but they have also occupied managerial positions, often quite successfully. This means they have invested more time and effort in honing their skills than getting married and having families. On the other hand, from an organizational perspective, they have efficiently managed to bring innovation in the corporate environment. Women have been a growing factor in the success of the US economy since the 1970s. Indeed, the additional productive power of women entering the workforce from 1970 until today accounts for about a quarter of current GDP. Still, the full potential of women in the workforce has yet to be tapped. As the US struggles to sustain historic GDP growth rates, it is critically important to bring more women into the workforce and fully deploy high-skill women to drive productivity improvement. Creating the conditions to unlock the full potential of women and achieve our economic goals is a complex and difficult challenge. There is significant potential to raise the labor participation rates of women across the country. At a corporate level, where many high-skill women are employed, the opportunity is to continue to advance women into leadership positions where they can make the greatest contributions. Despite the sincere efforts of major corporations, the proportion of women falls quickly as you look higher in the corporate hierarchy. Overall, this picture has not improved for years. There is an opportunity to make substantial progress in developing and advancing women on the path to leadership. Companies have become very good at recruiting women—many major corporations recruit their â€Å"fair share† or more of women. Moreover, many companies have introduced mechanisms such as parental leaves, part-time policies, and travel-reducing technologies to help women stay the course. While the many barriers that remain are substantial, interventions at critical career points can have outsized impact. For example, with a focus on middle management to increase the number of women who advance to the vice-presidential level, corporations could substantially improve the odds of achieving real gender diversity in top management. We found that more women in middle management roles are focused on leading than their colleagues at the entry level. And they have already demonstrated enough to advance and acquire managerial skills. Moreover, many are younger women with relatively light work and family concerns. If companies can win their loyalty at this stage of their careers, they will be more likely to stay the course. Women don’t opt out of the workforce; most cannot afford to. They do leave specific jobs for others in pursuit of personal achievement, more money and recognition—just like men. They do hold themselves back to pursue greater satisfaction across all parts of their lives—but not only to fulfill family responsibilities. Indeed, a sizable percentage of the male college graduates who took our survey reported the same motivation to gain greater balance. The specific barriers that women cite as factors that convince them that the odds of getting ahead in their current organizations are too daunting. The reasons why women choose to remain at their current level or move on to another organization—despite their unflagging confidence and desire to advance—include: lack of role models, exclusion from the informal networks, not having a sponsor in upper management to create opportunities. Another phenomenon that limits diversity at the top: Women often elect to remain in jobs if they derive a deep sense of meaning professionally. More than men, women prize the opportunity to pour their energies into making a difference and working closely with colleagues. Women don’t want to trade that joy for what they fear will be energy-draining meetings and corporate politics at the next management echelon. Of all the forces that hold women back, however, none are as powerful as entrenched beliefs. While companies have worked hard to eliminate overt  discrimination, women still face the force of mindsets that limit opportunity. Managers male and female continue to take viable female candidates out of the running, often on the assumption that the woman can’t handle certain jobs and also discharge family obligations. In our Centered Leadership research, we found that many women, too, hold limiting beliefs that stand in their own way—such as waiting to fill in more skills or just waiting to be asked. These imbedded mindsets are often institutional as well as individual—and difficult to eradicate. A CEO’s personal crusade to change behavior does not scale. A diversity program by itself, no matter how comprehensive, is no match for entrenched beliefs. Targeting behavioral change generally leads only to an early burst of achievement followed by reversion to old ways. Evidence points to the need for systemic, organizational change. Companies that aspire to achieve sustained diversity balance must choose to transform their cultures. Management needs a powerful reason to believe such as the potential competitive and economic advantage from retaining the best talent. Between 1970 and 2009, women went from holding 37% of all jobs to nearly 48%. That’s almost 38 million more women. Without them, our economy would be 25% smaller today an amount equal to the combined GDP of Illinois, California and New York. GDP growth is driven by two factors—an expanding workforce and rising productivity. Back in the 1970s when women and a huge cohort of baby boomer men were entering the workforce, 65% of GDP growth arose from workforce expansion. Today, nearly 80% of growth is related to productivity increases. To sustain the historic rate of GDP growth of approximately 3% and maintain the United States’ leadership in the global economy, MGI reports that the nation will need a combination of some workforce expansion and a burst of productivity driven by innovation and operational improvements. Women are critical to both forms of growth. About 76% of all American women aged 25-54 are in the workforce. That compares with about 87% in Sweden. Underneath the US average, there is considerable variability among the states, and the top 10 states have participation rates at 84%. This suggests an opportunity. Getting all states up to an 84% participation rate would add 5.1 million women to the workforce. This is equivalent to adding 3-4% to the size of the US economy. In 2010, 58% of all undergraduate degrees in the US were awarded to women. As a result, women accounted for 53% of the total college educated population in the US However, only 50% of the college educated workers were women. Simply said, we don’t have the full amount of female college educated talent in our workforce. Changing this could improve corporate performance and help raise national productivity. But doing so will depend on finding ways to keep ambitious, well-qualified women moving up the management ranks. Women can also contribute to the productivity challenge by training in disciplines with impact on increasing productivity, such as finance, professional services, and science & technology. How women contribute at the corporate level: The business case for diversity. As has been well documented, Corporate America has a â€Å"leaky† talent pipeline: At each transition up the management ranks, more women are left behind. According to Sylvia Hewlett, founder of the Center for Work-Life Policy, women represent 53% of new hires. Catalyst estimates that at the very first step in career advancement—when individual contributors are promoted to managers—the number drops to 37%. Climbing higher, only 26% of vice presidents and senior executives are female and only 14% of the executive committee, on average, are women. At this point women are doubly handicapped because, as our research of the largest US corporations shows, 62% are in staff jobs that rarely lead to a CEO role; This helps explain why the number of women CEOs in Fortune 500 companies appears stuck at 2-3%. While data shows that women even mothers retain strong conviction about their abilities and a desire to advance, when they look at the odds of making it through the pipeline, many make a well-reasoned decision: They stay put,  look for a job elsewhere that will fulfill their ambition, or seek careers outside large corporations. We found four kinds of barriers in their way: Specific factors hold women back or convince women that their odds of advancement may be better elsewhere. Lack of access to informal networks where they can make important connections, a lack of female role models higher up in the organization, and a lack of sponsors to provide opportunities, which many male colleagues have. Some interesting insights relate to the role that life outside work plays in career choices. These insights counter much of the conventional wisdom. Diversity officers said that motherhood rarely prompts a woman to stay put, downshift or look for work elsewhere. No surprise, many women expressed a concern about the always on 24/7 executive lifestyle and travel requirements. Notably, attitudes among fathers and mothers are converging: Half of fathers with one child say they will not accept a new job that reduces work and life balance; 55% of women without children say the same thing. This suggests that companies have even more to lose from the talent pipeline than highly-qualified mothers. The biggest barriers for women are imbedded mindsets that halt their progress. Managers men and women still tell diversity officers that â€Å"Everybody ‘knows’ you can’t put a woman in that particular slot.† Or â€Å"That job could never be done part-time.† Even at major corporations, not-so-subtle differences linger. Despite their best efforts, women are often evaluated for promotions primarily on performance, while men are often promoted on potential. Management may be acting with best intentions—to prevent women from failing—yet another mindset that forms a barrier to advancing women. The effect of women’s own mindsets cannot be discounted. While women remain highly confident of their qualifications throughout their careers, women are, on average, less satisfied than men with their chosen professions and jobs. Moreover, as women get older, their desire to move to the next level goes away faster than men’s desire. At all ages, more men want to take on more responsibility in their organizations and have greater control over results. No matter how they feel about their current situation, women never lose their belief in their abilities. Women are ambitious and believe they have the qualifications—they want to make a contribution to the success of the organization. Over time, however, the barriers seem to get larger and women’s belief that there is opportunity ahead diminishes—and along with it their willingness to keep pushing. Knowing what we know about the role of women in driving macroeconomic growth and how women can contribute to corporations, it is clear that the US must make far better use of women in the workforce. Plugging the leaks in the talent pipeline is clearly a top priority and there are opportunities at every transition point in the pipeline. But we believe companies have a promising opportunity to capture by focusing on the transition from mid-level manager to senior management which is typically the vice president role. Having survived the first cut in the talent pipeline—from individual contributor to manager— women have already demonstrated superior capability. They retain their ambition and confidence and are quickly acquiring skills and know-how. They also have a better understanding of what it takes to succeed than when they entered the workforce—and have a stronger belief that opportunities for promotion exists. A greater portion of middle management women aspire to top management roles versus entry-level women. If companies could raise the number of middle management women who make it to the next level by 25%, it would significantly alter the shape of the pipeline. More women who make it to senior management share an aspiration to lead, and more believe that getting to senior leadership is worth the cost. Advancing more women into these positions would in time help companies rebalance their executive committees, which in turn increases the likelihood of sustaining gender diversity at every level to the top. Addressing the barriers that convince women that they can’t make it is far more complex. As chief diversity officers told us, there are a thousand reasons for a thousand little leaks in the talent pipeline. This means that one-off solutions will never succeed. Comprehensive change is required. This systemic challenge can be met only through organizational transformation. This is a tall order. 70% of transformation efforts fail. However, the same research tells us that the transformations that succeed have strong leadership from the top and a comprehensive plan to shift mindsets and behaviors. Getting people to think and act differently is one of the most difficult management challenges, but it can be done. 3269 Women working for the federal government earn less than men overall but the gap is shrinking, and most of the difference is the result of women being concentrated in lower-paying jobs with too few occupying the top ranks, a government report issued Friday found. The Office of Personnel Management’s study showed an overall gender pay gap for white-collar occupations of 12.7 percent in 2012, down from 19.8 percent in 2002 and 30 percent in 1992.

Monday, July 29, 2019

Cause and effect for the popularity of fast food restaurants, And how Essay - 1

Cause and effect for the popularity of fast food restaurants, And how it is effecting us - Essay Example Direct links can be observed between the habitual use of fast food, the portion sizes, and the soaring increases of the proliferation of these types of restaurants. The hurried pace of life within the United States and the high profitability of fast food has caused the streets to be filled with these types of restaurants and has consequently contributed significantly to the increases that can be observed in the rates of obesity. The leading competitor in the fast food industry is McDonalds with 19% of all sales in the fast food industry going to this restaurant chain. The second corporation is Doctor’s Associates, Inc. which owns Subway at 10% of the revenue, with Yum Brands, which owns KFC, A&W, Long John Silvers, Pizza Hut, Taco Bell, and Yum Restaurants coming in third. The top seven competing fast food restaurants only hold 45% of the market, with McDonald’s holding 19% of that share making them the most powerful fast food restaurant in the United States (McDonald’s MCD). Therefore, looking at McDonalds has the best value in assessing the position of fast food for the American public The profitability of fast food restaurants in balance with the quick resource of food has created a large industry of fast food within the United States. With the ease of drive-through windows, the speed of food delivery, and the high levels of advertising engaging the viewers with the value of fast, high calorie fatty foods, the American public is up against a difficult temptation. In 2007, the McDonald’s corporation made 22.8 billion dollars, with Doctor’s Associates, Inc bringing in 11.3 billion dollars (McDonald’s MCD). McDonald’s stays on top by actively pursuing areas of marketing development, market penetration, product development, and diversification. In the 2007 annual report, McDonald’s discussed the advantages and marketing purposes of adding healthy choices to their menu, however despite these changes 75%

Sunday, July 28, 2019

The three stages of a trial and the presentation of evidence Essay

The three stages of a trial and the presentation of evidence - Essay Example Before analyzing the three-stage process of the criminal trial it is necessary to present the background against which the three-stage trial process is set. It is this background that necessitates the presentation of evidence in a way that it is tested and thus assists the tribunal of fact as far as humanly and reasonably possible to arrive at an honest conclusion. The background foundations for the criminal trial also ensures that the defendant’s right to a fair trial is protected and that he or she has an opportunity to counter the evidence presented against him or her. The foundation for the three-stage trial process in the presentation of evidence is grounded in Article 6 of the European Convention on Human Rights. The right to a fair trial as enunciated in Article 6 of the European Convention on Human Rights provides the defendant with an inalienable right to confront the witnesses against him at the trial. This is also known as the right to not only confront one’s accusers but the right for one’s accusers to confront the accused person.6 In this regard, at the stage of the trial where the prosecution presents its case, evidence is presented substantiating the allegations against the accused through the direct examination of witnesses for the prosecution.7 At the close of the prosecution’s case, the defendant who has the inalienable right to remain silent may make a submission of no case to answer.8 The right to remain silent is not specifically mentioned in the European Convention on Human rights but has been interpreted by the courts to be a necessary part of the right to a fair trial as provided for in Article 6 of the Convention. In fact it was held in Murray v UK that: the right to remain silent under police questioning and the privilege against... From the research it can be comprehended that the trial itself is concerned with the presentation of evidence relevant to the legal and factual issues before the court. The evidence is either presented or debated throughout the trial pursuant to the laws and rules regulating the presentation and admissibility of evidence. Quite often evidence is relevant but inadmissible and unfortunately, in balancing the scales of justice for both victims and defendants and protecting the accused right to a fair trial, the best evidence may not be presented in the courts. However, it is this balancing exercise that requires that as far as possible, the best evidence is presented and at the end of the day, regardless of the outcome, it is supported by the evidence that was legally and fully presented in the course of the trial. If both sides merely traded evidence that was not subject to cross-examination the tribunal of fact would only be getting one side of the story and thus an incomplete version of events. Therefore, examination-in-chief, cross-examination and re-examination facilitate that telling of a complete version so that a tribunal of fact is in possession of the best available and admissible evidence. The strength of the evidence will be tested and scrutinized during cross-examination. The authenticity of the scrutiny and tests during cross-examination will be tested during re-examination.

Saturday, July 27, 2019

Social networking Essay Example | Topics and Well Written Essays - 2500 words

Social networking - Essay Example However, the impact of using these websites is both positive and negative on the users and it mainly depends on the way people use them and the level of addiction to these websites. Facebook is one of such social networking websites that are being commonly used by the people of all age groups. Although this website provides many communication benefits to people, such as, social interaction with people from different societies, entertainment facilities, information sharing, developing kinship and other relationships, and facility to find old friends, but some harms are also associated with it if one becomes addicted to the use of such websites. Some of those harms or negative effects include wastage of time, development of unhealthy relationships, and threat to personal privacy. This is the problem which needs to be discussed in some detail. Therefore, in this study, the aim of the researcher will be to discuss the negative effects of making heavy use of social networking media, such as, Facebook. The researcher will base the judgments on the research findings. The researcher will also provide some recommendations to reduce the negative consequences of social media. Review of Research Literature As Rennie and Morrison (2013) state, â€Å"social networking has become an addictive pastime for many young people as they keep monitoring their site for new activity or comments† (p. 126). Facebook is one of the main examples of such social networking websites that have intruded itself in office, as well as in the home of almost every person. Alba and Stay (2008) state, â€Å"Facebook is a networking platform† (p. 24). It is true that Facebook connects people from different parts of the world and helps them in forming communities. Users of Facebook can form communities with no boundaries and geographical limitations. Along with this, Facebook has also made people less individualistic (Miller, 2011, p. 190). However, with all benefits of using this website, there also exist some negative points associated with addiction or heavy use of such websites particularly for teenagers and young adults. Addiction to social networking websites has a number of negative effects (Hargrave & Livingstone, 2009, p. 150). One of the main negative aspects of being addicted to Facebook is that it has reduced interactions between close family members. The reason is that when a person makes use of this website all the time, he/she finds no time to interact with his/her own family members. In many homes, both children and parents stay on their computers (mostly on social networking sites), which causes less face to face interactions between the people living under the same roof. Heavy users of such websites prefer to remain online to chat with others. Excessive use of Facebook has a negative impact on ethics and moral development of young people (Maurieni, 2012). Some other serious concerns regarding heavy usage of Facebook and other social networking websi tes include decreased affection for close family members, interaction with strangers, and decreased interest in studies (Papacharissi, 2011, p. 74). Increased addiction to internet and social media is becoming a concern in the United States though it is not widely publicized (Lancelot, 2011, p. 92). Users of social networking websites develop relationships with strangers that increase the threat to personal privacy. Posting

Friday, July 26, 2019

With reference to the text explain Gilroy's approach to the concepts Essay

With reference to the text explain Gilroy's approach to the concepts of 'race','class' and 'nation' - Essay Example The main source of the problem seems to be the static, non-historical perception of race, class, and nation. As such, some sort of objectivity and timelessness is ascribed to these terms, such that such fossilization results in the freezing of the very problem of racism. To be blind to this root results in not hitting the spot; no matter how hard one tries to be anti-racist, the only result is to ironically preserve racism. To speak of the Black race, Black class, and /or the Black nation aggravates the situation of the Blacks in the UK. Intuitively, we can already sense how this happens: to speak of these terms and to apply them to the Blacks is to set them apart, in a timeless and hence unchanging manner, distinct from the Whites. With this being said, let us now go to what each term refers to. The term class is not a â€Å"long term† category (Gilroy 1987, 35). As we have already stated above, this term should not be ahistorical, static. It cannot be as ahistorical as Karl Marx’s proletariat and bourgeoisie such that the two seem to be eternally divided, and hence, perennially in some clash. Marxists seem to be comfortable assuming such a distinction such they may simplify social dilemmas as that between capital and labor, proletariat and bourgeoisie, without giving room for fuzzying such a divide between the working class and the bourgeoisie. Though the existence of conflict is undeniable, still, Gilroy rightly points out that some of Marx’s seemingly timeless elements are not as timeless, i.e., through time, there are things in the Das Kapital that is already outmoded, and hence, needs to be modernized. For one, it is obvious that such a dialectical and hard distinction between the working class and the bourgeoisie is challenged by the fact that mem bers of the present-day bourgeoisie may even act as the grassroots intellectuals of the working class. Many times, Black teachers, newspaper

Thursday, July 25, 2019

The Colonization of America Essay Example | Topics and Well Written Essays - 1250 words

The Colonization of America - Essay Example Economics was the driving force behind the move to the colonies and religion was the prime motivation. After a millennium of rule over Europe, the Catholic Church had come under increasing pressure brought on by its abuse of power and unpopular doctrines. During the reign of King Henry the VIII, England split from the Catholic Church and changed the national religion to Protestant. After Henry's death, the country switched between Catholic and Protestant as the rulers changed. When Mary became queen in 1553 she banished, persecuted, or killed many people who were not Catholics. When the Protestant religion came back in favor, there were even more dramatic splits in religion as radical Protestants objected to some of the fundamentals of the church. These splits in the churches carried on into the 17th century and eventually fomented into the English Civil War. England was being swept up into the fervor that had engulfed the rest of Europe decades earlier. The English Civil War, also known as the Puritan Movement, had its beginnings with John Calvin in the 16th century. The puritans objected to the modern Protestant church of the 17th century and insisted the church follow the Calvinist doctrine. The strict teachings of Calvinism earned the followers the name of reformer and non-conformer. These Puritan reformers, outlawed in their own country, were seeking a new place where they could practice their religion with freedom. The Americas were the ideal location, and the economic situation at the time made the journey a necessary reality. Others seeking wealth, resources, and land would facilitate their voyage across the sea. During the period of religious upheaval, England was also experiencing a dramatic shift in its economic system. By the beginning of the 17th century, the population has swelled and unemployment was escalating. Peasants and laborers moved to the city and were met with impoverished conditions. The increase in population placed a greater demand on goods and services and resulted in widespread scarcities across England. With a high demand and short supply, inflation set in and resulted in the Price Revolution. Landlords found that they could make more profit during this period of high inflation by producing cash goods rather than renting to tenants. In a process called enclosing, the landowners would evict the current tenants and enclose the property to produce commercial commodities. Though this was good for the economy in that it produced more goods and eased inflation, it resulted in greater poverty for the farmer tenants and increased unemployment in England's cities. These changing economic systems caused people to seek wealth in new areas such as the Americas. America offered the poor an opportunity to own land and the investor the chance to capitalize their fortunes. England saw migration as a means to ease the overpopulation and the overburdened demand for goods. The impoverished in England were also the most disenchanted and dissatisfied class. They were drawn to radical religious and philosophical doctrines and looked for leadership in these disciplines. Drawn by the promise of prosperity in a new land, they were eager to begin a pilgrimage to a new home. The promise of land ownership and religious freedom combined to make the migration to the Americas possible. The new immigrants to America began

The Opposite Sex by Steven Doloff Essay Example | Topics and Well Written Essays - 2500 words

The Opposite Sex by Steven Doloff - Essay Example This research will begin with the statement that the article â€Å"The Opposite Sex†, written by Steven Doloff, appeared in the Washington Post on January 13, 1983. The theme of the article was how society associated sexist stereotypes to the males and females genders, so much so that the two genders could not place themselves in the shoes of the other gender. Truly speaking, the sexist self-images of both the genders have limited their thoughts regarding the other gender. They can imagine the other gender’s roles but are not ready to adopt them. Women are slightly flexible in that they are open about men’s roles in society, and are ready to accept them. Why this perception arose, goes back to the history of feminism, which has motivated women to come out of their stereotypic personalities, and stands at an equal status as men. The reverse is not possible, nor will men let it happen. They are obnoxious toward reverse gender roles. Gender roles are society driven, and not God-has gave, and this is the main difference between sex and gender. This paper intends to interpret Steven Doloff’s article in terms of gender roles and stereotypes associated with each gender. The main focus of the paper will be on Doloff’s line, which he writes at the end of his essay, that today’s youth is â€Å"burdened with sexist stereotypes and sexist self-images†.... writing right-away, with whatever came in their minds; while, the boys went into imagination, and had a hard time sequencing their thoughts and putting them in black and white. It was not that girls were smarter than boys, nor was it a matter of intellect or energy. It was the way both the genders perceived each other. Girls seemed to be keen about the topic at hand; while, boys seemed to be unenthusiastic as if somebody had put them off by asking them to imagine themselves in the shoes of the other gender. Girls wrote more, and the boys wrote less. Doloff’s female s tudents wrote enthusiastically out of â€Å"envy of men's physical and social privileges and curiosity regarding man’s true feelings concerning women†; while â€Å"the male students tended to wait a while (in several cases half the period), in something of a daze, before starting†. It seemed like girls had been thinking about the topic all their lives, and they finally got a chance to express their thoughts out in front of the world. On the other hand, boys seemed to be dull, not being able to concentrate on how they might spend a day like a female. When we throw a look upon some instances of the writings of both the genders, we come to know how they perceived the other gender, and how our thesis statement, that we gave in the beginning of the paper, formed. Sexism, chauvinism, bigotry, gender stereotypes- we can give many names to the essence of Doloff’s students’ writings. Doloff found out that most of the girls wrote about enjoying being a male, staying out of the house until late night, looking for dates, having fun with sports, and enjoying sexual experiences.

Wednesday, July 24, 2019

Maths Assignment Example | Topics and Well Written Essays - 250 words - 1

Maths - Assignment Example The advantages of using a pocket calculator include calculations being carried out faster. It also allows to successfully complete more difficult calculations. Using a pocket calculator can give you confidence when you are doing difficult problems and can help you focus on the problems, not the calculations. A main disadvantage of using a pocket calculator may give you a false sense of confidence in your calculation abilities and might inhibit your ability to do even basic calculations in your head or on paper. You become reliant on electronic devices and there may be an instance where you need to work out a calculation by hand in the instance where you may not have a pocket calculator to hand. The formulae can be used to instantly recalculate totals. For example, if the builder changed his call-out charge, the total cost would be instantly recalculated taking the change into account. Using excel spreadsheets You can carry out "what if?" investigations. The information can be presented in different ways. For example, the grocer could produce a graph of fruit and vegetable sales by choosing the ranges A4:A10 and E4:E10 in order to make the graph. It is easy to make changes using excel, save your work and print it out again. The presentation is flexible on excel, the column widths and easily delete or add columns and rows. The program makes it easy to find out the relationship between predictable variables and measurable responses. The software also specifies the polynomial terns and their interaction. The software also transforms the responses with the help of the Box-Cox transformations. The average life of the bulb is dictated by the replacement policy. It would be cheaper to practically replace all the bulbs at once. There would need to be a permit to work, availability of manpower and available funding. d) The supplier offers a new type of bulb, Type B that has a mean life of 450 days and the same standard deviation (60

Tuesday, July 23, 2019

Absence s of trust Essay Example | Topics and Well Written Essays - 250 words

Absence s of trust - Essay Example Another basis of absence of trust is conditioning; a person’s conditioning may make him to have problems trusting others. Conditioning happens when an individual gradually acquire certain behaviour patterns without realizing it. How someone was conditioned to behave in a family or friend setting may make him or her to lack trust in others (Duden, 2011). Past relationships is the other basis for absence of trust as pain and suffering from the past relationships may make it difficult for a person to trust others. Institutional corruption has been found to be another basis of absence of trust; as people lose trust in their institutions such as political or religious, they tend to lose trust at personal and organizational levels (Tan and Lim, 2009). Just like in personal relationships, trust applies greatly within an organization context. Trust determines whether an organization will meet its goals and objectives or not. Trust in an organization is broader in the sense that it relates to how employees, management, and other stakeholders rely on the ability, truth, strength, or character of each other towards realization of organizational goals (Duden, 2011). The essence of trust in organization has been captured through conceptualization of dysfunctional teams (Tan and Lim, 2009). Absence of trust has been identified as one of the five main dysfunctions of a team. This explains why organizations always work towards strengthening perceived or real trust within itself or with

Monday, July 22, 2019

His fiend-Like Queen is Malcolms View of Lady Macbeth at the End of the Play Essay Example for Free

His fiend-Like Queen is Malcolms View of Lady Macbeth at the End of the Play Essay Act 1 Scene 5 is the first scene where you see Lady Macbeth. In this scene we are told a lot about Lady Macbeths character and her relationship with husband, Macbeth. The scene opens with Lady Macbeth reading a letter from Macbeth, which brings our attention to two main points. Firstly, Lady Macbeth is literate, which was very unusual at the time and tells us that she may be a well-educated character. Secondly, it shows us that she is very close to her husband; it wasnt a common thing to write to your wife from the battlefield because many generals didnt have the time, but Macbeth has made the time to do this. The content of the letter also shows us a lot; Macbeth tells his wife everything that happened to him in his encounter of the witches, which shows us that he is able to trust his wife. In the letter Macbeth tells his wife that the witches said, Hail King that shalt be! When Lady Macbeth reads this her thoughts, just like Macbeths, jump straight to murder: that which rather thou dost fear to do/Than wishest should be done. Lady Macbeth is determined that Macbeth shall be king and never actually mentions what she will gain from this, Glamis thou art, and Cawdor, and shalt be/What thou art promised. Lady Macbeth appears to know her husband well, yet do I fear thy nature, /It is too full o th milk of human kindness. This also tells us a lot about Lady Macbeth herself; even after Macbeth has been on the battlefield killing hundreds, most people would see the fact that he could come home and be kind as a great thing, but Lady Macbeth sees this as his weakness. This is thinking very much like the witches foul is fair, and fair is foul. Lady Macbeths character has many attributes, which may be associated with evil and which is, in turn, part of the witches characters. The first of these is the fact that Lady Macbeth is very manipulative: That I may pour my spirits in thine ear. She speaks of the Raven which is a bird associated with death. When she hears that Duncan will be coming to the castle she immediately thinks that this is the perfect opportunity to kill him, she refers to the fatal entrance of Duncan. She calls to the spirits for help: Come you spirits / That tend on mortal thoughts, unsex me here. make thick my blood, / Stop up th access and passage to remorse. Come to my womans breast/And take my milk for gall, In this speech she is asking the spirits to take her womanly tendencies away from her so that she is able to kill Duncan without feeling remorse and without those feminine feelings or attributes that may weaken her. In Shakespeares time witches were linked with the devil and gave away their femininity when they linked themselves to him, therefore when Lady Macbeth willingly asks for her feminine characteristics to be taken from her own body, she links herself to the supernatural, and therefore the witches. The speech also tells us that Lady Macbeth doesnt believe that she is normally able to kill someone; she thinks that this is the only way she will be able to do it and is trying to convince herself that she is evil throughout the scene. What is said in this speech is very similar to the one Macbeth makes, when he asks himself to not think about the treason and murder he is committing. This makes another link between Macbeth and his wife when Lady Macbeth says: Come thick night/And pall thee in the dunnest smoke of hell. This line shows us a lot, first that it reflects Macbeths, Let not light see my black and deep desires. The fact that she speaks of night links her to the witches, since night is the witches element. This line also links her subtly to the main dark themes of the play. Lady Macbeth has a very strong character and is very controlling, which was a characteristic uncommon at the time: and you shall put/This nights great business into my dispatch. She is taking everything into her own hands and seeing all the opportunities she has at that moment, but is failing to see further than that, to the consequences that may come about from her actions. In this scene Lady Macbeth does come across as having an evil nature. She is manipulative and is able to think about killing someone without much second thought, as well as able to link herself to the supernatural and destroy her feminine body in search of a greater power. In scene 6 Duncan arrives at Macbeths castle in Inverness. In this scene the first thing the reader realises once you have read it is the dramatic irony in it; Duncan says The air / Nimbly and Sweetly recommends itself/Unto our gentle senses and is talking about how nice the castle is when he is in fact very unsafe at Macbeths castle. This scene is also a very good example of Lady Macbeths deceiving abilities; she is sweet-talking Duncan and being kind, All our service, /In every point twice done then doubled and To make their audit at your Highness pleasure: she is being the perfect hostess. She is almost over doing the acting in the way she is flattering him so much, Still to return your own. Lady Macbeth is very two faced and hypocritical in this scene We rest your Hermits. She is taking up Duncans reference to prayer, How you shall bid God ild us for your pains, and this is hypocritical because of the prayers that she made to the spirits/That tend on mortal thoughts about taking away her womanly aspects. Scene 7 opens with Macbeth contemplating the plan to murder Duncan. He comes up with three strong reasons why he shouldnt kill him: First, as I am his kinsman and his subject, /Strong both against the deed; then, as his host, but there is still a present desire to be King. Lady Macbeth then comes into the scene and does not like what Macbeth is saying. She starts by putting him on the back foot by answering his questions with more questions: Macbeth: How now? What news? Lady Macbeth: He has almost supped. Why have you left the chamber? Macbeth: Hath he asked for me? Lady Macbeth: Know you not he has? This is where Macbeth tries to take charge and tells lady Macbeth [They] will proceed no further in this business and he tells her that he is happy, I have bought/ Golden opinions from all sorts of people. She doesnt take this into account and starts attacking. She starts by emotionally black mailing him, questioning his love for her, Such I account thy love, asking that, if he says that he wishes to be King and then take it back, how can she trust that he really does love her when he says it. She then attacks his ego, suggesting he is a coward even after he has come back from killing thousands of people on the battlefield: Wouldst thou have that/Which thou esteemst the ornament of life, /And live a coward in thine own esteem. She compares him to the cat, which would never go for the fish, Like the poor cat Ithage? She is asking him a rhetorical question, putting the thought into his head that he has the desire but not the guts to seize his dreams. She then attacks his manhood: What beast wast then? That made you break this enterprise to me? When you durst do it, then you were a man; / And to be more then what you were, you would be so much more the man. Then to prove her point further, and show us the length she is forcing herself mentally to convince herself she is truly evil, she presents this horrible image: How tendertis to love the babe that milks me-I would while it was smiling in my face Have plucked my nipple from its boneless gums, and dashed the brains out, had I so sworn as you have done. After this Lady Macbeth manages to sway Macbeth back to the murder with her certainty: Macbeth: If we should fail? Lady Macbeth: We fail? But screw your courage to the sticking-place, And well not fail. She is almost mocking him with the we fail? making him feel small with the suggestion of it. Then she asserts her control over him again with And well not fail. She then shows us how she is a practical by explaining her plan to Macbeth; His spongy officers, who shall bar the guilt / Of our great quell? This speech really convinces Macbeth to go through with the murder and proves once again that, at this point, Lady Macbeth really does have control over Macbeth. This scene shows that Lady Macbeth has many evil traits; she is manipulative and controlling. She is also a very practical woman with her plan. Act 2 Scene 2 opens up with a short soliloquy from Lady Macbeth and the content of this soliloquy is quite contradictory; whereas in Act 1 where Lady Macbeth comes across as very confident, here she says What hath quenched them hath given me fire suggesting that maybe she isnt a naturally confident person and is trying to be. She comes across as being nervous and jumpy, Hark! Peace! It was the owl that shrieked. She lacks confidence in her husband: Th attempt and not the deed Confounds us. Just from hearing Macbeth say, Whos there? What ho! she jumps to the conclusion they have failed in plan. Next we see a whole new side to Lady Macbeth Had he not resembled My father as he slept, I had donet. This is proof that maybe Lady Macbeth has a heart and is not the cold heartless person she tries to make herself out to be. This is also an example of her stupidity; she doesnt make the connection between what she says and what she does. Lady Macbeth isnt a very understanding woman, another sign that she isnt very clever: when Macbeth comes in he is traumatized by what he has just done, instead of Lady Macbeth being caring and understanding she gets angry at him, Why did you bring these daggers from the place? They must lie there. Go carry them, and smear / The sleepy grooms with blood. When Macbeth looks at his bloody hands and says, This is a sorry sight. Lady Macbeth replies with A foolish thought, to say a sorry sight. That is also a sign of her practicality she is trying to get Macbeth to not dwell on his thoughts. Then there is also another sign of nervousness between them both with the short exchanges when they first meet: Macbeth: When? Lady Macbeth: Now. Macbeth: As I descended? Lady Macbeth: Ay. Lady Macbeth isnt very understanding at all of what her husband is going through and tells him, Consider it not so deeply. In act 2 scene 3 we see examples of Lady Macbeths practicality and ability to act. The scene opens with Macduff and Lennox entering, wishing to see the King and then finding him dead. Lady Macbeth enters and we see how her acting abilities are still strong, with her pretending she has no idea what has happened Whats the business, and it comes across that she genuinely doesnt seem to have an idea about what is going on. There is the irony of Macduff calling her, O gentle lady, when earlier we are given these horrible images by her, And dashed the brains out. She then manages to keep up the charade by coming across as horrified by the death of the King, Woe, alas! / What, in our house? Macbeth then enters and starts to give these flowery speeches: The wine of life is drawn, and his gashed stabs looked like a breach in nature: when these are compared to the initial reaction of Macduff, O horror, horror, horror! they appear to be prepared. Lady Macbeth can see this and sees how this is getting her husband into deeper trouble and she faints, drawing the attention away from her husband, another example of Lady Macbeths practicality and affection for her husband, she wishes to protect him. It is also possible that the vivid descriptions her husband has given, His silver skin laced with his golden blood, has really shown to her what they have done and the shock of this may have caused her to faint. It may have also been due to shock in the change of her husband, before this he was a wreck at the thought of what he had done: I am afraid to think what I have done. now he is able to lie with apparent ease, talking about the man he murdered so highly, and the guards he murdered while they were still sleeping. She scared at what her husband has become. By the end of act 2 we have seen cracks in Lady Macbeths visage, she is not as strong as she believes she is and she lacks the imagination to see this. In Act 3 Macbeth is now King and Lady Macbeth is the queen. The scene opens with Banquos soliloquy, then the full royal court entering and Lady Macbeth greets Banquo with great gusto, If he had been forgotten, / It had been as a gap in our great feast. After there has been much chatter between Macbeth and Banquo, Banquo leaves and Macbeth dismisses everyone including his Dearest love: before he was always with her and needed her opinion on decision and she was very much in control. Is this a suggestion that Macbeth doesnt feel he needs her guidance now or is he trying to be the man Lady Macbeth tried to suggest he wasnt? She must being feeling rather insignificant now and most probably hurt that after what they had just done that he could dismiss her like that. Act 3 scene 2 opens with Lady Macbeth asking permission to see her husband, Say to the King, I would attend his leisure / For a few words. This is very strange because before Lady Macbeth would never have had to ask to see her husband. Does this mean she has lost the power she had over her husband and isnt in control like she use to be? We then see that Lady Macbeth isnt the evil person she made herself out to be; we see she is hurting from what has happened: Tis safer to be that which we destroy, / Than by destruction dwell in doubtful joy. Macbeth then enters and Lady Macbeth forgets about her worries and starts trying to comfort Macbeth, whats done is done. But she isnt taking her own advice, she is, without content. Macbeth then talks about his torment and uses this vivid imagery, O full of scorpions is my mind, Macbeth then drops hints that something is going to happen, there shall be done / A deed of dreadful note. In this same speech Macbeths also uses the imagery of creatures associated with evil and death: The shard-borne beetle so we can assume he is talking about the plan to kill Banquo. Lady Macbeth is properly feeling very confused at this point, before Macbeth included her in all the discussions and now she has no idea what he is talking about, Whats to be done? So by the end of this scene we have truly seen the soft and feminine side to Lady Macbeth: we have also seen the first signs of her coming collapse. We have seen examples of her love for Macbeth by casting aside her own worries to try to look after him. The first key point about Act 3 scene 4 is the notable change in Lady Macbeths behaviour. In Act 1 she was very welcoming and talkative with her guests coming across as being a strong character but is this scene she has lost this strong visage, she has to be prompted to welcome her guests, Our hostess keeps her state, but in best time / We will require her welcome. After this though we are able to see some of Lady Macbeths old characteristics, when Macbeth is distracted with talking to the Murderers, Lady Macbeth notes that he is away too long and reminds him he is holding a dinner, You do not give the cheer, an example of her practicality. Soon after Macbeth he rejoins the dinner he mental state deteriorates, when he sees Banquos ghost. Lady Macbeth steps in here with her practicality and tries to bring her husband back while passing off his madness as having some sort of fit: My lord is often thus, / And hath been from his youth She is finally able to bring him back by attacking his ego again by repeating the line, Are you a man? She is then fairly harsh to Macbeth mocking what he said earlier in the play, This is the air-drawn dagger which you said / Led you to Duncan. We see her lack of imagination, You look but on a stool. She is still unable to understand why Macbeth is suffering. Lady Macbeth is then able to bring Macbeth back to reality, where he starts acting normal but then mentions Banquo again, this sets Macbeth off again as the ghost reappears and he goes mad. Lady Macbeth steps in once again with her practicality and gets rid of the court so she can attend to her husband and before he is able to say to much about the murders, Stand not upon the order of your going. / But go at once. When the rest of the court has left, Lady Macbeth changes: her answers become short. At some point she must have realised what Macbeth had been seeing, changing how she was. Is her quietness a response to what Macbeth has become? She believed that this would only take one murder, and now Macbeth has murdered four times. She must be feeling scared, before she was very much in charge and now Macbeth is fully in control and not asking her opinions. There is already the idea of another murder in his head: Strange things I have in head, That will to hand; / Which must be acted ere they may be scanned. By the end of this act you can see Lady Macbeth is scared and she has lost the control she had over her husband. She isnt the strong character she was in Acts 1 and 2 only her practicality is left. Act 5 scene 1 is when Lady Macbeth has finally gone mad. Shakespeare gives little indication of time in the play, but from what we can gather a fair amount of time has passed, and over this time we can tell that he mental state has deteriorated. The scene starts off by telling us that Lady Macbeth has been sleeping walking and going through the routine of writing a letter, then reading it. I believe this refers to the letter she received from Macbeth about the witches; the letter which started the whole affair off. I think that subconsciously she is wishing for everything to go back to that moment so none of this ever happened. She enters sleep walking carrying a candle and the gentlewoman says that Lady Macbeth has, light by her / continually, tis her command. This is ironic because earlier in the play Lady Macbeth says, pall thee in thy dunnest smoke of hell. So after wishing not to see the light she cant bare to be without it. There is then more irony in this scene, Out damned spot, out I say! she is unable to wash the blood from her hands and to Macbeth earlier she says: A little water will clear us of this deed. She almost repeats Macbeths, Will all great Neptunes ocean wash this blood / Clean from my hands?: with the smell of the blood still; all the perfumes of Arabia will not sweeten this little hand. We can see now that she always did understand what her husband was saying, but on a subconscious level: she lacked the imagination to understand when conscious. Earlier in Macbeth Lady Macbeth asked: Come thick night / and pall thee in the dunnest smoke of hell, and now she says, Hell is Murky. It appears that she is now in her own hell and it is terrifying. Throughout the scene there is more imagery of blood, we have Lady Macbeth mocking Macbeth about being upset about killing Duncan, now she is saying: Who would have thought the man has so much blood in him. At first she acted as if she was fine and didnt have a conscience, we now see that everything had built up and has been affecting her: The Thane of Fife had a wife; where is she now? What, will these hands neer be clean? She is even suffering for the murders she had nothing to do with. After reading Macbeth and carefully analysing Lady Macbeths actions throughout I think we are able to feel some pity for Lady Macbeth. I think she can be blamed partly for the Tragedy of Macbeth because she did push her husband to commit the murder, but we do not fully see what her motivation for this was. My view is that she was mainly doing what she thought her husband deserved because it is obvious through the play that she is deeply in love with Macbeth. Also taking into consideration the time the play is set was it not Macbeths place to stick with what he originally felt and tell her that they would not murder the King? I think pity grows towards her as the play goes on; as the reader you can see a change in her character, which quite clearly shows us that she never intended for Macbeth to become theevil tyrant he did become. Another reason for her to be pitied is that you can see she is in pain and suffering but she ignores this to try and comfort her husband who is more open about his suffering. This drives Lady Macbeth crazy in the end, and the idea that she died because of her love for her husband is tragic. This is why I think Malcolms view of lady Macbeth, His fiend-Like Queen is unfair towards her and that it was Macbeths place to have put a stop to the murder which eventually led to both of their deaths.

Sunday, July 21, 2019

SWOT Analysis Indian Pharmaceutical Industry

SWOT Analysis Indian Pharmaceutical Industry Strengths 1. India is regarded as having an edge over China in terms of qualified, English-speaking manpower and fair protection of intellectual property rights supported by well-developed judicial system. (Appendix IV gives more information on IPR status in India). 2. India has skilled scientists/technicians/management personnel at affordable cost leading to low cost of innovation/ manufacturing/capex costs/ expenditure to run cGMP compliance facilities and high quality documentation and process understanding. 3. The country has well developed chemistry, R D and manufacturing infrastructure with proven track record in advanced chemistry capabilities, design of high tech manufacturing facilities and regulatory compliance. 4. The healthy domestic market with rising per capita expenditure is another significant strength enabling achievement of economies of scale. The country also has a strong marketing distribution network. 5. India is considered a desirable destination for off shoring of data management functions for clinical trials and also due to its rich biodiversity and strength in Chemistry which are essential for drug discovery. 6. The country has significant ability to circumvent API Patents. India has filed a number of non-infringing process patents. The country has a recent success track record in circumventing formulation patents. Proven Legal skills to evaluate IP and commercial strategies are available at least in select top companies. 7. The present domestic regulatory environment though in need of further improvement has been conducive to the growth of an emerging pharmaceutical industry. Weaknesses 1. Low investments in innovative RD continue to be a major weakness of Indian pharmaceutical industry. 2. Diffused nature of the Indian pharmaceutical industry means that only about 20 to 30 companies are large enough to bear the transactions costs associated with sustained exports to and compliance with entry regulations of the developed markets. 3. Majority of companies lack the ability to compete with MNCs for New Drug Discovery, Research and commercialization of molecules on a worldwide basis due to lack of resources. 4. Strong linkages between industry and academia which are essential for growth of the industry is lacking in India. 5. Comparatively small domestic market size due to low medical and healthcare expenditure in the country. 6. The country has at times shown inadequate regulatory framework or compliance and enforcement regime, reflected in occurrences such a production of spurious or low quality drugs. 7. Competency in API/Formulation, intellectual property creation, facility design and maintenance, global regulatory affairs, legal intricacies, and managing international work force is limited to a few players among the big players. 8. Rapidly increasing costs of skilled manpower such as scientists/ regulatory compliance personnel / pharmaceutical lawyers/ international business development personnel is pushing up the cost of innovation. Ability to evaluate contracts/alliances etc., is available only in top companies. Significant lacuna in this area exists and companies are falling into traps created by the competitors. Institutionalisation of learning in the following areas is restricted: Regulatory affairs knowledge for different countries and continents Process and product patents procedures knowledge for different countries and continents. 9. Sales and marketing knowledge is inadequate due to lack of understanding of international Pharmaceutical marketing/pricing practices and market environment in various countries. 10. Inadequate manufacturing practices in comparison to those accepted in developed world such as change of API source, change of manufacturing locations, equipment etc, with out proven stability/ bioequivalence may be creating inadequate technical work force for exports. The national drug regulatory system though evolved substantially, has been in the need of strengthening its manpower and systems requirements. 11. Inadequate emphasis on Biosciences in education system leading to slower development in areas related to Biology giving away advantage to China. Opportunities India is faced with significant export opportunities, such as: i. US$40 billion worth of drugs in the U.S.A and US$25 billion worth of drugs in Europe are expected to go off patent soon. Assocham estimates that Indian manufacturers may capture 30 percent of that market. This translates to an opportunity of US$19.5bn which is significant considering the countrys current exports of approx. US$7.25bn. However the figures need to be appropriately deflated since Indian opportunity will lie in generics equivalent of branded or patented drugs, which would be cheaper. ii. Generic launches by Indian manufacturers have increased in the United States from 93 in 2003 to 250 by 2008. iii. Compulsory licensing provisions negotiated in the Doha Round, allows for countries to import cheaper generic versions of patented drugs in the interests of public health. Thailand and South Africa have already started such initiatives from which Indian firms have benefited. 2. Due to the cost advantage in contract manufacturing Research multi-national companies find it compelling to shift their production bases to countries offering such cost advantage. Typical of the industry which requires approval of manufacturing facilities by various drug regulatory agencies of the world involving a very high cost, once such business finds base in India it would continue with it for at least one half to two decades. 3. Licensing deals with MNCs for NCEs (New Chemical Entities) and NDDS (New Drug Delivery Systems) offer new opportunities for Indian manufacturers. 4. Marketing alliances for MNC products in domestic and international market is another emerging opportunity. 5. Contract manufacturing arrangements with MNCs is estimated at 10% of patented markets estimated at US$450bn which is approx. US$45bn. 6. India has a very high potential for developing as a centre for international clinical trials due to its rich diversity. 7. India can become a niche player in global pharmaceutical RD and possibilities exist for expansion of biotechnology generics (also known as bio-similars) and biopharmaceuticals. 8. There is a possibility of greater returns from an Indian entry into mature and more remunerative markets like Brazil, Japan, CIS, Russia, etc. 9. The Work Programme for the European Medicines Agency 2007 identifies greater co-operation with India especially in the field of traditional and herbal medicines and remedies. Emerging preference for traditional medicines and herbs in the developed markets including lifestyle products and food supplements also presents an opportunity for the country in traditional medicinal systems Herbal based products. 10. A rise in life expectancy generally, and increase in the population of the old, particularly in the developed world is causing higher expenditure from respective national health budgets compelling them to move to cheaper APIs and formulations which are Indias forte. 11. Unleashing of a plethora of preferential trading arrangements, both bilateral and regional, offers opportunities for India to negotiate preferential access to partner markets for Indian pharmaceuticals in the long term and in a sustainable manner. Threats 1. Product patent regime poses serious challenge to domestic industry unless it invests in research and development. 2. RD efforts of Indian pharmaceutical companies are hampered by lack of enabling regulatory requirement. 3. Drug Price Control Order puts unrealistic ceilings on product prices and profitability. 4. Export effort is hampered by procedural hurdles in India as well as non-tariff barriers imposed abroad. For example: i. Indian manufacturers are prevented from bidding for government contracts as US permits bidders only from countries that are signatories to WTO Agreement on Government Procurement. ii. Indian manufacturers have to submit separate state level applications for marketing drugs in the United States as there is no nation-wide system of application even where FDA approval has been received. 5. Lowering of tariff protection has increased competition in domestic markets resulting in erosion of profitability. 6. Mergers and acquisitions by foreign companies particularly multinational corporations of afew Indian generic leaders may completely change the direction of Indias pharmaceutical movement neutralising its thrust on generics and cost competitiveness. 7. The generics market in developed countries may be affected by a number of factors: i. The release of authorized generics by major drug manufacturers. ii. New mid-sized players, establishing themselves in the generics market. iii. Increased competition due to newer Chinese and East European manufacturers. (E.g. there has been massive state level investment by China in the biotechnology sector though at present India still has the edge due to IP laws.) iv. TAs entered into by the United States of America with third countries (e.g. the Morocco-U.S.A FTA) may be harmful to Indian pharmaceutical exports because of provisions for increases in patent terms, etc. The United States enters into a number of FTAs with different countries and while the exact text of these agreements differ from country to country, each of these agreements contains provisions which can be damaging to Indian exporters of pharmaceuticals partly also because of their provisions on patents. These FTAs contain a large number of provisions which increase patent terms for pharmaceuticals by allowing for patentability of new uses of discovered inventions and by increasing patent terms by taking into account the time taken to process claims (evergreening). These provisions go beyond TRIPS and hence it may not be possible to challenge these under the WTO Dispute Resolution process. However, the compatibility of these provisions with Article XXIV of the GATT needs to be examined. 8. Specific non-tariff and para-tariff barriers being increasingly adopted by other countries such as long transaction time taken for registration of drugs, insistence on completing long process for registration when the drug may actually have gone through the most rigorous process of registration such as the USFDA; insistence on allowing imports of only those drugs which are registered in some developed countries, etc. PORTERS FIVE FORCES MODEL (a) INDUSTRY COMPETITION The Indian Pharmaceutical Industry is highly fragmented with around 250-300 manufacturing and formulation units in organized sector which contribute to only 70% of the market share of the total sales in the country. The concentration ratio (proportion of total industry output by the largest firm in the industry) for the industry is very low. Also government subsidies have led to the proliferation of many small players. Since the Product Patents were not valid in the country till 2005, the differentiation in the product is very low. The key driver in this industry is the cost-competitiveness. After 2005, major MNCs like Pfizer GSK started introducing newer products in the market thereby increasing competition in the industry. Many small players that are focused on a particular region have a better hand on the distribution channel, making it easier to succeed, albeit in a limited way. An important fact is that, pharmaceutical is a stable market and its growth rate generally tracks the economic growth of the country with some multiple (1.2 times average in India). Though volume growth has been consistent over a period of time value growth has not followed in tandem. Earlier it was easy for Indian pharmaceutical companies to imitate pharmaceutical products discovered by MNCs at a lower cost and make good profit. But today the scene is different with the arrival of the patent regime 2005 which has forced Indian companies to rethink its strategies and to invest more on RD. Also contract research has assumed more importance now. (b) BARGAINING POWER OF BUYERS The unique feature of pharmaceutical industry is that the end user of the product is different from the influencer (read doctor). The consumer has no choice but to buy what doctor says. However, when we look at the buyers power, we look at the influence they have on the prices of the product. In pharmaceutical industry, the buyers are scattered and they as such do not wield much power in the pricing of the products. Due to the extremely fragmented nature of industry government policies like DPCO ( Drug Price Order Control), 1970 under which the power to control prices is with the NPPA ( National Pharmaceutical Pricing Authority) the low power of buyers does not have much effect on the manufacturers. Except in generic OTC medicines, the buyer does not normally switch medicines. (c) BARGAINING POWER OF SUPPLIERS The pharmaceutical industry depends upon several organic chemicals. The chemical industry is again very competitive and fragmented. The chemicals used in the pharmaceutical industry are largely a commodity. The suppliers have very low bargaining power and the companies in the pharmaceutical industry can switch from their suppliers without incurring a very high cost. However, what can happen is that the supplier can go for forward integration to become a pharmaceutical company. Companies like Orchid Chemicals and Sashun Chemicals were basically chemical companies who turned themselves into pharmaceutical companies. The fragmented nature of the organic chemicals industry prevents it from having much bargaining power over the manufacturers as the switching cost is low for the manufacturers. (d) BARRIERS TO ENTRY Threat of new entrants in the Indian Pharmaceutical sector during pre-2005 era used to be low as the capital requirement for the industry used to be very low from 1970s till 2005 because of the absence of product patents and heavy dependence on reverse engineering or Process Patent phenomenon but post 2005 it has become a huge burden on the part of new entrants to establish Manufacturing facilities of International Regulatory standards to tap the potential of generic exports and domestic consumption demand . That major barriers to entry are : The presence of economies of scale in manufacturing, RD, marketing, sales etc capital requirement financial requirements. The existing companies have advantage in terms of costs involved in launching new drugs formulations. The new companies would find it difficult to achieve this. Differentiation of products from the existing products in the market creating brand awareness in the minds of doctors pharmacists. New entrants will face difficulties in gaining trust of doctors/patients and they also need to develop efficient distribution channels preferred arrangements with doctors/pharmacists. Regulatory policies including patents, regulatory standards. The Indian Patent Act, 1970 recognized process but not product patents. The introduction of Product Patent 2005 of TRIPS part of WTO agreement has led to huge barriers for potential entrants. But to be noted it is unlikely to discourage new entrants, as market for generics will be huge in the near future as the demand for generics by all the developed economies has increased by leaps and bounds as their governments are drawing plans to effectively manage the health expenditure budget by switching from branded drugs to generic versions. (e)THREAT OF SUBSTITUTES This is one of the great advantages of the pharmaceutical industry. Whatever happens, demand for pharmaceutical products continues and the industry thrives. One of the key reasons for high competitiveness in the industry is that as an ongoing concern, pharmaceutical industry seems to have an infinite future. However, in recent times the advances made in the field of biotechnology, can prove to be a threat to the synthetic pharmaceutical industry. Also in developing countries like India, the traditional medicines also play a major substituting role. CONCLUSION This model gives a fair idea about the industry in which a company operates and the various external forces that influence it. These five forces of competition interact to determine the characteristics and the attractiveness of an industry. The strongest forces become dominant in determining profitability and become the focal points of strategy formulation. However, it must be noted that any industry is not static in nature. Its dynamic and over a period of time the model, which we have used to analyse the pharmaceutical industry may itself evolve. Going forward, we foresee increasing competition in the industry but the form of competition will be different. It will be between large players (with economies of scale) and it may be possible that some kind of oligopoly or cartels come into play. This is owing to the fact that the industry will move towards consolidation. The larger players in the industry will survive with their proprietary products and strong franchisee. In the Indian context, companies like Cipla, Ranbaxy and Dr.Reddys are likely to be key players. Smaller fringe players, who have no differentiating strengths, are likely to either be acquired or cease to exist. The barriers to entry will increase going forward. The change in the patent regime has made sure that new proprietary products come up making imitation difficult. The players with huge capacity will be able to influence substantial power on the fringe players by their aggressive pricing thereby creating hindrance for the smaller players. Economies of scale will play an important part too. Besides government will have a bigger role to play. PEST ANALYSIS To understand the implications of the environment on any industry it is imperative to study the four cardinal influencers on the industry namely Political, Economic, Social and Technological factors. It is rather unfortunate that in India these factors have a rather disproportionate influence on the functioning of a commercial organization. From the days of independence the business environment has been overly regulated by a handful of bureaucrats, middlemen, businessmen and politicians. Its only a decade since the country has seen an emergence of a political thought that encourages free enterprise. A welcome change indeed! (P)olitical Factors 1. Today there is political uncertainty in the air. A combination of diverse political thought have got together to cobble together a rag-tag coalition, that is riddle with ideological contradictions. Therefore, any consistent political or economic policy can not be expected. This muddies the investment field. 2. The Minister in charge of the industry has been threatening to impose even more stringent Price Control on the industry than before. This is throwing many an investment plan into the doldrums. 3. DPCO which is the bible for the industry has in effect worked contrary to the stated objectives. DPCO nullifies the market forces from encouraging competitive pricing of goods dictated by the market. Now the pricing is determined by the Government based on the approved costs irrespective of the real costs. 4. Effective January, 2005 the country goes in for the IPR (Intellectual Property Rights) regime, popularly known as the Patent Act. This Act will impact the Pharmaceutical Industry the most. Thus far an Indian company could escape paying a patent fee to the inventor of a drug by manufacturing it using a different chemical route. Indian companies exploited this law and used the reverse-engineering route to invent a lot of alternate manufacturing methods. A lot of money was saved this way. This also encouraged competing company to market their versions of the same drug. That meant that the impurities and trace elements found in different brands of the same substance were different both in qualification as well as in quantum. Therefore different brands of the same medicine were truly different. Here Branding actually meant quality and a purer brand actually had purer active ingredient and lesser or less toxic impurities. Product patent regime will eliminate all this. Now, a patented drug would be manufactured using the same chemical route and would be manufactured by the inventor or his licentiates using the chemicals with same specifications. Therefore, all the brands of the same active ingredient would not have any difference in purity and impurities. The different brands would have to compete on the basis of non input-related innovations such as packaging, color, flavors, Excipients etc. This is the biggest change the environment is going to impose on the industry. The marketing effort would be now focused on logistics, communications, economy of operation, extra-ingredient innovations and of course pricing. 5. In Pharma industry there is a huge PSU segment which is chronically sick and highly inefficient. The Government puts the surpluses generated by efficient units into the price equalization account of inefficient units thereby unduly subsidizing them. On a long term basis this has made practically everybody inefficient. 6. Effective the January, 2005 the Government has shifted from charging the Excise Duty on the cost of manufacturing to the MRP thereby making the finished products more costly. Just for a few extra bucks the current government has made many a life saving drugs unaffordable to the poor. 7. The Government provides extra drawbacks to some units located in specified area, providing them with subsidies that are unfair to the rest of the industry, bringing in a skewed development of the industry. As a results Pharma units have come up at place unsuitable for a best cost manufacturing activity. (E)conomic Factors 1. India spends a very small proportion of its GDP on healthcare ( A mere 1% ). This has stunted the demand and therefore the growth of the industry. 2. Per capita income of an average Indian is low ( Rs. 12,890 ), therefore, spending on the healthcare takes a low priority. An Indian would visit a doctor only when there is an emergency. This has led to a mushrooming of unqualified doctors and spread of non-standardized medication. 3. The incidence of Taxes are very high. There is Excise Duty ( State Central), Custom Duty, Service Tax, Profession Tax, License Fees, Royalty, Pollution Clearance Tax, Hazardous substance (Storage Handling) license, income tax, Stamp Duty and a host of other levies and charges to be paid. On an average it amounts to no less than 40-45% of the costs. 4. The number of Registered Medical practitioners is low. As a result the reach of Pharmaceuticals is affected adversely. 5. There are only 50,00,000 Medical shops. Again this affects adversely the distribution of medicines and also adds to the distribution costs. 6. India is a high interest rate regime. Therefore the cost of funds is double that in America. This adds to the cost of goods. 7. Adequate storage and transportation facilities for special drugs is lacking. A study had indicated that nearly 60% of the Retail Chemists do not have adequate refrigeration facilities and store drugs under sub-optimal conditions. This affects the quality of the drugs administered and of course adds to the costs. 8. India has poor roads and rail network. Therefore, the transportation time is higher. This calls for higher inventory carrying costs and longer delivery time. All this adds to the invisible costs. Its only during the last couple of years that good quality highways have been constructed. (S)ocio-cultural Factors 1. Poverty and associated malnutrition dramatically exacerbate the incidence of Malaria and TB, preventable diseases that continue to play havoc in India decades after they were eradicated in other countries. 2. Poor Sanitation and polluted water sources prematurely end the life of about 1 million children under the age of five every year. 3. In India people prefer using household treatments handed down for generations for common ailments. 4. The use of magic/tantrics/ozhas/hakims is prevalent in India. 5. Increasing pollution is adding to the healthcare problem. 6. Smoking, gutka, drinking and poor oral hygiene is adding to the healthcare problem. 7. Large joint families transmit communicable diseases amongst the members. 8. Cattle-rearing encourage diseases communicated by animals. 9. Early child bearing affects the health standards of women and children. 10. Ignorance of inoculation and vaccination has prevented the eradication of diseases like polio, chicken-pox, small-pox, mumps and measles. 11. People dont go in for vaccination due superstitious beliefs and any sort of ailment is considered as a curse from God for sins committed. (T)echnological Factors 1. Advanced automated machines have increased the output and reduced the cost. 2. Computerization has increased the efficiency of the Pharma Industry. 3. Newer medication, molecules and active ingredients are being discovered. As of January 2005, the Government of India has more than 10,000 substances for patenting. 4. Ayurveda is a well recognized science and it is providing the industry with a cutting edge. 5. Advances in Bio-technology, Stem-cell research have given India a step forward. 6. Humano-Insulin, Hepatitis B vaccines, AIDS drugs and many such molecules have given the industry a pioneering status. 7. Newer drug delivery systems are the innovations of the day. 8. The huge unemployment in India prevents industries from going fully automatic as the Government as well as the Labor Unions voice complains against such establishments.

Character Analysis Of Annie Hall Movie Film Studies Essay

Character Analysis Of Annie Hall Movie Film Studies Essay Overview of the movie Annie Hall is a classic romantic comedy in American which explores the nature of sexual relationships. The movie is focus on the relationship between two main characters Alvy Singer and Annie Hall. They had gone thought happiness and tears over years. However, due to their different personality and view of life, they finally break-up and lived their own lives with other partners They live, they love, and they screw up. About Alvy Alvy has described his life as unhappiness, suffering and full of loneliness at the beginning of the movie, and he was obsessed with deaths. Seemly, he was pessimistic. He only saw the worst side of people and all the things are negative in his eye, this feature point out his hostile characteristic. He cannot trust people and develop judgments based on his own perception and value. When Alvy was young, his living environment was detrimental. For example, when he was nine, he read a book talking about the universe is expanding and will one day explode; he was criticized as a child of acing on early sexual impulses of kissing a female classmate; he suffered from shadow of being a Jewish and narcissist. These experiences had affected the development of his personalities of becoming pessimistic, self-loathing and inner anxiety. Alvy belongs to Neuroticism, according to the Big Five model of personality types developed by Costa McCrae. He shows depression, hostility, anxiety, and impulsiveness. His emotional is always changing over the time and unstable. About Annie In direct contrast, Annie is an aspiring singer from the Midwest, with a flighty personality, insecure streak, eclectic wardrobe, who uses words like la-dee-da, Grammy, and neat. she provides much of the positive attitude in contrast with Alvys negative. Relationship between Alvy and Annie Before Annie, Alvy had two failed marriages. The story had no provided clear explanation of why he failed these two relationships, but we can still make a guess based on the story plot. It might because of Alvys Neuroticism characteristic and different expectations on each other. Alvy and Annie were sweet and passionate at the beginning of theirs relationship. They had sex frequently that could possibly get a Guinness record, which is a joke from Alvy. However, time made it different now. They gradually had sexual problem leading Alvy thought that Annie did not make love with him wholeheartedly, however, Annie insisted that there was just a proceeding to another stage of their relationship. Other than their sexual problem, Alvy and Annie were holding very different views towards lives. Annie thought Alvy did not try to understand her and was too self-central. For instance, when Annie had a bad mood due to overslept, Alvy just thought that she was angry since she was in a period. Annie said he was too selfish to improve himself depend on her, since Alvy of thought she was not smart enough and lack of education. Moreover, Alvy did not like marriage and commitment, which made Annie mad and reconsider about their relationship, Did Alvy really love her? But, we can understand that Alvy express his love in own special ways. Their difference had caused their relationship become problematic. Application of Psychological Theories for Relationship Love, always is the abstract feeling and complex emotion of human beings. Therefore, psychologists tried to develop some scientific approaches to let people know more about it. In the following paragraph, I would to use three psychological theories to analyze the relationship between Alvy and Annie. There are the 1) Love triangle theory, 2) Attachment theory, and 3) Love style theory. à ¢Ã¢â€š ¬Ã†â€™ Love Triangle Theory and its Application The theory was developed by Robert Sternberg, and which suggests that a relationship develops by three components and A perfect love should be consisted of all of them. The three components are 1) passion, 2) commitment, and 3) intimacy. Passion Passion is a very strong subjective feeling that about a persons. It is an intense emotion pressing feeling, enthusiasm, and the desire for something. Passion including the emotion those lead to romance, physical attraction, and sexual consummation. Usually in a relationship, the passion is very strong at the beginning. This explains why some couples have sex more frequently at beginning but then decline by time. Passion might fade out if the relationship is not maintained well. In the movie, we can see Alvy showed his passion thought had sex with all his partners among all three relationships. Because they were sexually and physically attractive to each other. Looking at the relationship with Annie, Alvy said that they had frequently sex at the early stage of the relationship but then decrease and created sexual problem. This is the normal phenomenon told by this theory that passion is usually stronger at the beginning and then become weaker over times. This is what we saw on their sexual problem, and a proceeding to another stage of their relationship said by Annie. Commitment Commitment is a promise, the intention that how much people want to stay in the relationship. In the short term, it refers the decision to remain with another; and in the long term, the shared plans and achievements made with that other. For example, a man loves his girlfriend seriously and wants to live with her for the rest of life. He could make the long term commitment to marry her. Before Annie, Alvy had marriages twice. Getting marriage is considered as a kind of long term commitment. Although the marriages Alvy had were failed, we can know that Alvy is kind of person who willing to make promise, at least to his personal level. Annie thought that Alvy did not like marriages and making long term commitment with her. This might because of their expectations is different with each other. To Alvy, he had already had two unsuccessful marriages, and he may not want to get into marriage and being hurt again. Alvy was messed up when Annie tried to move into his apartment, and he did not agree that having a relationship meaning to living together. His view toward love was very different with Annies, and which to her living together indeed commitment is. However, we can still see the intention of Alvy that how much he wanted to be with Annie. He let Annie to live with him when their relationship just started. He displayed a short term commitment that wanted to remain Annie by letting her in. But he failed to make long term commitment with Annie and which about consider the future of their relationship. For example, Alvy flew to California and tried to gain Annie back to stay with him in New York, but that was not viewed as long term commitment or expression of love to Annie, because Alvy did not making any promise for their future plans like marriage with Annie. Intimacy This is constructed by two elements, 1) the overlapping self-concept and 2) interdependence behavior in the relationship. Self-concepts: This is about how people perceive who they are. Those may include dreams, goals and aspirations in life. In explain the Overlapping self-concept, there is about when two people come together and find their common grounds, and willing to share their similar lives. Interdependence behavior: These are interdependent relation to overlapping self-concept. In a relationship, people expect they can depend on their partner to attain certain targets together. This is the process that request give-and-take action in order to achieve common goal. They are the relation expect their future lives are rely on their partner, and trust and understanding is important. In the movie, Alvy failed to display intimacy for his love. Alvy and Annie had different view and expectations toward their own and lives. They both have their self-concept and did not overlapping with each other. For example, Annie loved California and wanted to live there, but Alvy hate there and insisted that he only wanted to stay in New York. Since Alvy is self-central, he unwilling to give way to Annie and try to solve the conflict between them, this restricted Annie willingness to stay with Alvy because she could not find a common ground with him. Without overlapping self-concepts in their relationship, it is difficult to perform interdependence behaviors because they did not try to perform give-and- take action and fully trust on each other. Eventually, this is explained that Alvy and Annie are unable to depend on each other and live together for life long. Hence, Alvy showed his intention to stay with Annie and remain her. But he did not involved serious thinking about their future. When Annie thought there was no long term commitment and no intimacy in their relationship, their love is just take court of Infatuated Love. They are just physically and sexually attractive to each other but did not overlapping self concept with their partner. Imperfect relationship made their passion gradually faded out over time; eventually their love had gone reasonably. Attachment Theory and its Application Attachment style is likely to exert a very pervasive influence on the individuals relationship with others, because it reflects general views about the rewards and dangers of interpersonal relationships. There are four types of attachment styles, and divided into secure and the insecure type. In this movie, we discover insecure type of Fearful-avoidant attachment appears on Alvy. Fearful-avoidant attachment (Low self-esteem, Interpersonal Mistrust) Fearful-avoidant people view negatively to themselves and also the partners. They are afraid of getting close with others in order to avoid rejection or being hurt. The reasons behind is because they unwilling trust others or to depend on them. They are often hostile and dont realize when they are getting angry. Also, they tend to have problems getting along with others, are often jealous, and tend to use alcohol to reduce anxiety in social situations. According to the Journal of Personality and Social Psychology written by Patricia Noller and Judith Feeney, they mentioned that Avoidant attachment holders had a comparatively less satisfying and intimate relationship. This was what we saw on Alvy. As we know that Alvy did not trust and rely on others. He was self-loafing characteristic and always tried to keep distant from others. Obliviously, Alvy belong to fearful-avoidant attachment style. They are kind of people that fear of being hurt, since Alvy had failed in marriages twice, he avoided getting too close with people, but desired a close intimate relationship at the same time Therefore, Alvy displayed sort of distance from Annie when he with her. He argued about Annie movie into his apartment, and claiming that having a relationship not meaning to live together. On the other side, he desired to get closer with her. He asked Annie to take some adult education courses in University for improve herself. While Annie went out to have a meeting with the University professor, Alvy distrust Annie and spied her. Because of he was hostile and thought there were affair between Annie and the professor. Alvy viewed all things negatively, and unwilling to trust people, including the one he love. This Fearful-avoidant attachment character on Alvy had affected his relationship with others and also unable to develop true love relationship with Annie. Compare with other attachment holders, they might experience less the Candy of love because they avoided intimacy with others, and did not trust with wholehearted. Love Styles and its Application This style was developed by John Lee and which suggests that there are six love style displayed by human beings. The six love styles are: Ludus, Storge, Eros, Pagma, Mania, and Agape. Each love style is developed by peoples personalities and leads to various acts in the relationship. Ludus and Storge are the love styles that we saw on Alvy. Ludus Ludus is a game of playing love. They strive to fulfill their needs of Entertainment and Excitement in love. They are enjoying to having sexual excitements with different partners. For them, love is not to be taken too seriously and emotions should be kept in check .Researchers have found that ludic lovers are linked to sexual aggression. Psychologists pointed out that Avoidant attachment holder would more likely perform Ludus love style. Seemly, we can see Alvy perform in this way. He met and also had sex with different women after broke- up with Annie. Alvy might just fulfill the sexual excitement with those unfamiliar women, and even did not consider there are love existed between them, because his heart still belonged to Annie. When Annie called him, he decided to cheat to her that he saying he was alone and rush to Annie immediately by left his temporary partner on the bed. Storge Storge love lacks passion and intensity. This style of love usually begins relationship out of friendship, which eventually develops into feelings of romantic love and intimacy. They are still able to be friends after separated. Sex is viewing as bonus to them, but not the usual way to express their love. For them, commitment is the bonding that linking them together, thus, it is more important. Viewing the Alvy and Annies relationship, they had the Storge love style. They felt interested in each other after they first met in tennis court. They build their relationship from friend to lover, They talked, dated and finally fell in love.Although their relationship becomes problematic, they were still important to each other. For example, one night that Annie found two spiders in her bathroom, Alvy ran to her in the early morning and help her kill that two big spiders, even they were broke-up already at that moment. To Alvy, Annie always was the special one that made him changes, although that he was still self-central. Conclusion The Neuroticism personality and Fearful-avoidant attachment style of Alvy was the main factor leading to the breakage of the relationship. Alvy brought his own value into the relationship, making all things negative. Also, he did not trust and kept distant from others and self-central. All these behaviors caused Annie could not stand him anymore and leading their relationship to disappointed result. Alvy was not able to develop commitment and intimacy with his partners and taste the Candy of perfect love eventually. Although Alvy and Annie broke-up finally, they were still building a relationship in term of friend. From the movie, we can understand that Alvy love Annie very much and wanted to gain her back. He wrote a play at the end of the movie, with the same conversation that they had in California, but different ending with Alvy successfully gaining Annie back. Alvy was hoping that one day Annie would understand his love. In my opinion, the movie was quite sad because it was not with a happy ending. However, it did a good job in deliver message about the self reflection in love and that We should treasure the love you got! (Word Count: 2652)